Gaurav Singh Parihar
MailerLite has long been a go-to platform for email marketing, known for its user-friendly interface and affordable pricing.
But as your business grows, your needs might evolve, leaving you searching for alternatives that can better match your goals.
If you’re looking for more advanced automation, a platform with better analytics, or simply a different pricing structure, there are plenty of options to consider.
In this article, we’ll explore the top 10 MailerLite alternatives for 2025, helping you find the perfect match to power your email marketing campaigns.
Why Do People Search for MailerLite Competitors?
Mailerlite is best if you want to send more and more emails to your limited subscribers. After comparing MailerLite’s price with its peers, we found if you’ve got a large subscriber list of more than 20,000+ then it is beneficial for you.
But if you’re a beginner and have less than 15,000 subscribers it would be an expense for you.
Basically, there are some cons of Mailerlite like:
- Pathetic Undisclosed Approval System
- Inexperienced Staff
- Quirky Back-end
- Limited Features
- No Professional Tools are Available
Due to the disadvantages of MailerLite, users like to search for Alternatives to MailerLite.
Compare & Choose The Better Option!!
List of Top 10 Tools like Mailerlite
| S. No. | Platform | Starting Price (per month) | Specialization |
|---|---|---|---|
| 1 | Mailchimp | $13.00 | All-in-One Email Marketing for Beginners |
| 2 | ConvertKit | $25.00 | Creator-Focused Email Marketing |
| 3 | AWeber | $14.99 | Small Business Email Marketing Solutions |
| 4 | Brevo (formerly Sendinblue) | $25.00 | Affordable Marketing Automation |
| 5 | Omnisend | $16.00 | E-commerce Email and SMS Marketing |
| 6 | GetResponse | $15.00 | Powerful Automation and Webinar Integration |
| 7 | ActiveCampaign | $29.00 | Advanced Email and CRM Integration |
| 8 | Constant Contact | $12.00 | Comprehensive Marketing Automation |
| 9 | Campaign Monitor | $9.00 | Personalized Email Marketing Solutions |
| 10 | Sender | $8.33 | Affordable Bulk Email Marketing |
Best Email Marketing Tools Overview
Best Tools Like Mailerlite & Similar Sites 2025
Here are the Best Alternatives to MailerLite with their Plans, Features, and Pricing to use over MailerLite.
Mailchimp
Mailchimp is one of the most recognized names in email marketing, offering an all-in-one marketing platform. Known for its user-friendly interface, Mailchimp is ideal for businesses of all sizes.
Its drag-and-drop email builder, advanced analytics, and automation capabilities make it a powerful tool for creating and managing campaigns.
In addition to email marketing, Mailchimp provides tools for landing pages, social media ads, and audience segmentation, making it a versatile choice for marketers looking for a comprehensive solution.
Key Features:
- Drag-and-Drop Editor: Easily create professional emails without coding.
- Advanced Audience Segmentation: Send personalized campaigns based on user behavior.
- Pre-Built Templates: Access a library of customizable email designs.
- A/B Testing: Optimize campaigns by testing different elements.
- Marketing Automation: Automate workflows for welcome emails, abandoned carts, and more.
- Analytics and Reporting: Gain insights into campaign performance.
Pricing Plans:
- Free Plan: Includes basic features for up to 500 contacts.
- Essentials Plan: Starts at $8/month, offering advanced email templates and custom branding.
- Standard Plan: From $13/month, includes advanced audience insights and automation.
- Premium Plan: Starts at $264/month, designed for large-scale operations with advanced tools.
Why Mailchimp is a Better MailerLite Alternative:
Mailchimp offers a broader range of features than MailerLite, including advanced audience segmentation, A/B testing, and integrations with third-party tools.
Its all-in-one marketing platform provides more than just email marketing, making it a comprehensive choice for businesses looking to expand their marketing efforts.
ConvertKit
ConvertKit is a creator-focused email marketing platform designed specifically for bloggers, influencers, and content creators. It emphasizes simplicity and functionality, offering tools that help users grow their audience, nurture relationships, and monetize their work.
ConvertKit is best known for its clean interface and powerful automation features, allowing creators to build meaningful connections with their audience.
Key Features:
- Visual Automation Builder: Create advanced workflows with an intuitive drag-and-drop interface.
- Landing Pages and Forms: Capture leads with customizable landing pages.
- Tag-Based Segmentation: Organize subscribers for personalized email campaigns.
- Commerce Integration: Sell digital products and subscriptions directly through emails.
- Broadcast Emails: Send one-time emails for updates or promotions.
- Detailed Analytics: Track subscriber growth, open rates, and conversions.
Pricing Plans:
- Free Plan: Supports up to 1,000 subscribers with limited features.
- Creator Plan: Starts at $25/month, offering automation and audience tagging.
- Creator Pro Plan: Begins at $50/month, with priority support and advanced analytics.
Why ConvertKit is a Better MailerLite Alternative
ConvertKit focuses on content creators and niche marketers, offering automation workflows and monetization tools that MailerLite lacks. Its tag-based subscriber management and integration with e-commerce platforms make it ideal for those who want to sell digital products or build a personal brand.
AWeber
AWeber is a reliable email marketing platform designed for small businesses and entrepreneurs. It offers a wide range of features, including drag-and-drop email builders, automation tools, and pre-designed templates. AWeber also provides award-winning customer support, making it a dependable option for users who need assistance.
With over two decades of experience, AWeber has established itself as a trusted choice for businesses seeking affordable and effective email marketing solutions.
Key Features:
- Drag-and-Drop Editor: Quickly design attractive emails without technical skills.
- Email Automation: Create workflows for subscriber engagement.
- Customizable Templates: Choose from hundreds of email designs.
- A/B Split Testing: Optimize campaigns for better performance.
- Subscriber Tagging: Personalize campaigns based on user preferences.
- 24/7 Customer Support: Get help anytime via phone, chat, or email.
Pricing Plans:
- Free Plan: $0/month – Basic features for up to 500 subscribers.
- Lite Plan: $12.50/month (annually) or $15/month (monthly) – More features for up to 500 subscribers.
- Plus Plan: $20/month (annually) or $30/month (monthly) – Advanced features for up to 500 subscribers.
- Unlimited Plan: $899/month – Unlimited features for unlimited subscribers.
Why AWeber is a Better MailerLite Alternative
AWeber is a better alternative for small businesses seeking personalized customer support and a robust email builder. Its extensive template library, A/B testing, and reliable automation tools provide a well-rounded solution for businesses aiming to grow their subscriber base and engage their audience effectively.
Brevo (Formerly Sendinblue)
Brevo is a powerful all-in-one communication platform offering tools for email marketing, SMS marketing, and CRM. Known for its affordability and advanced automation, Brevo helps businesses streamline their communication efforts.
Its free plan includes unlimited contacts, making it an attractive option for businesses with larger subscriber lists.
Key Features:
- Transactional Emails: Send order confirmations and notifications seamlessly.
- Advanced Automation: Set up workflows for abandoned carts, welcome emails, and more.
- Email Personalization: Tailor emails with dynamic content.
- SMS Marketing: Reach your audience via text messages.
- Built-In CRM: Manage customer relationships effectively.
- Customizable Email Templates: Choose from a variety of designs.
Pricing Plans:
- Free Plan: $0/month – Up to 300 emails/day, customizable email templates, drag & drop editor, transactional emails (API, SMTP, Webhooks), SMS & WhatsApp campaigns.
- Starter Plan: Starting from $9/month – From 5,000 emails/month, no daily sending limit, no Brevo logo (add-on), basic reporting & analytics, 24/7 email support.
- Business Plan: Starting from $18/month – From 5,000 emails/month, marketing automation, predictive sending AI, multi-user access (add-on), landing pages, A/B testing, advanced statistics, phone support.
- Enterprise Plan: Custom pricing – Unlimited contacts, sub-account management, advanced integrations, exclusive features, tailored onboarding, personalized support, enterprise-grade security.
Why Brevo is a Better MailerLite Alternative
Brevo offers more communication tools than MailerLite, including SMS marketing and CRM integration. Its free plan with unlimited contacts and affordable paid plans make it a cost-effective option for businesses with large subscriber lists.
Brevo’s transactional email capabilities and SMS marketing features provide a broader range of functionalities for businesses looking to enhance customer engagement.
Omnisend
Omnisend is an e-commerce-focused marketing platform that integrates email, SMS, and push notifications. Designed for online stores, Omnisend helps businesses boost sales, drive customer retention, and improve marketing efficiency.
Its pre-built templates and automation workflows make it easy to create professional campaigns tailored to e-commerce needs.
Key Features:
- E-Commerce Integrations: Works seamlessly with Shopify, WooCommerce, and BigCommerce.
- Pre-Built Workflows: Automate welcome series, cart recovery, and post-purchase emails.
- SMS and Push Notifications: Complement email campaigns with additional communication channels.
- Product Recommendations: Personalize emails based on customer behavior.
- A/B Testing: Optimize campaigns for maximum engagement.
- Reporting and Analytics: Gain insights into campaign performance and ROI.
Pricing Plans:
- Free Plan: Includes 250 emails per month and 500 contacts.
- Standard Plan: Starts at $16/month, supporting advanced automation.
- Pro Plan: From $59/month, offering SMS credits and advanced analytics.
- Enterprise Plan: Custom pricing for high-volume senders.
Why Omnisend is a Better MailerLite Alternative
Omnisend is tailor-made for e-commerce businesses, providing multichannel marketing capabilities that MailerLite lacks. Its integration with major e-commerce platforms, advanced automation workflows, and product recommendation tools make it the ideal choice for online stores seeking to enhance customer engagement and boost sales.
GetResponse
GetResponse is a comprehensive email marketing and automation platform designed for businesses of all sizes. Known for its powerful automation features, landing page builder, and webinar solutions, GetResponse caters to users who need more than just basic email marketing.
With its easy-to-use interface, A/B testing, advanced analytics, and integrations with major CRM and e-commerce platforms, GetResponse helps businesses create impactful marketing campaigns. Its pre-designed templates, email automation, and AI-driven tools make it a favorite among marketers looking to drive conversions.
Key Features:
- Marketing Automation: Create personalized customer journeys using triggers and actions.
- Landing Page Builder: Design high-converting pages without coding.
- Webinars and Event Management: Host and manage online events directly from the platform.
- AI-Driven Tools: Optimize campaigns with AI-powered suggestions.
- Advanced Segmentation: Target specific audience segments for better engagement.
- A/B Testing: Optimize email campaigns by testing subject lines, content, and visuals.
Pricing Plans:
- Free Plan: Supports up to 500 contacts with limited features.
- Email Marketing Plan: Starts at $19/month, includes unlimited emails.
- Marketing Automation Plan: Starts at $59/month, ideal for scaling businesses.
- Ecommerce Marketing Plan: Starts at $119/month, includes advanced tools for online stores.
Why GetResponse is a Better MailerLite Alternative
GetResponse is more robust than MailerLite, offering advanced automation workflows, webinar hosting, and AI-powered campaign optimization. Its built-in landing page builder and e-commerce tools make it a more comprehensive marketing platform for businesses looking to scale.
Compared to MailerLite, GetResponse offers more advanced features for growing businesses that require personalized and impactful marketing campaigns.
ActiveCampaign
ActiveCampaign is a powerful email marketing and customer experience platform designed for businesses that prioritize automation and customer relationship management (CRM). Its automation workflows and deep integration capabilities make it one of the most advanced platforms available.
ActiveCampaign excels in providing businesses with behavioral targeting, predictive analytics, and multi-channel marketing, ensuring they can create seamless customer experiences. Its intuitive interface and customization options are ideal for businesses looking to drive engagement and boost conversions.
Key Features:
- Advanced Automation: Build complex workflows with ease.
- Integrated CRM: Manage customer relationships and sales pipelines directly within the platform.
- Predictive Analytics: Leverage machine learning to forecast trends and improve campaigns.
- Behavioral Targeting: Send messages based on user actions and preferences.
- Omnichannel Marketing: Combine email, SMS, and social media campaigns for better reach.
- Comprehensive Reporting: Access detailed insights to measure campaign performance.
Pricing Plans:
- Lite Plan: Starts at $29/month for up to 1,000 contacts.
- Plus Plan: Starts at $49/month, includes CRM and advanced reporting.
- Professional Plan: Starts at $149/month, offers predictive analytics and personalization.
- Enterprise Plan: Custom pricing for large-scale businesses.
Why ActiveCampaign is a Better MailerLite Alternative
ActiveCampaign offers far more advanced automation and CRM capabilities than MailerLite, making it ideal for businesses that require intricate workflows and customer management tools.
Its predictive analytics, omnichannel marketing, and behavioral targeting make it a superior choice for creating highly personalized campaigns that MailerLite cannot match.
Constant Contact
Constant Contact is a well-established email marketing platform designed for small businesses and non-profits. Known for its ease of use and industry-specific templates, it simplifies email campaign creation while offering tools like social media integrations, event management, and a website builder.
With its drag-and-drop editor and real-time analytics, Constant Contact helps businesses create professional emails that drive engagement. Its reliable customer support and educational resources make it a preferred choice for beginners.
Key Features:
- Customizable Templates: Over 100 templates tailored to different industries.
- Social Media Integrations: Manage social campaigns directly from the platform.
- Event Management: Create and promote events with email and online registration tools.
- Website Builder: Launch a professional website with built-in hosting.
- List Segmentation: Personalize emails for specific audience groups.
- Reporting and Analytics: Monitor campaign performance with detailed insights.
Pricing Plans:
- Core Plan: Starts at $9.99/month, for basic email marketing needs.
- Plus Plan: Starts at $45/month, includes automation and integrations.
Why Constant Contact is a Better MailerLite Alternative
Constant Contact’s focus on small businesses and event management tools makes it a better choice for users who need more than just email marketing. Its social media and website building tools set it apart from MailerLite, which lacks these additional features.
For businesses that need a simple yet comprehensive marketing solution, Constant Contact offers more flexibility.
Campaign Monitor
Campaign Monitor is a design-focused email marketing platform ideal for businesses that prioritize visually stunning campaigns. With its drag-and-drop email builder and professionally designed templates, Campaign Monitor empowers users to create eye-catching emails that stand out in crowded inboxes.
The platform also offers robust reporting tools, personalization options, and advanced automation workflows to help businesses deliver targeted messages and achieve higher engagement rates.
Key Features:
- Customizable Templates: Choose from a library of beautifully designed email templates.
- Drag-and-Drop Builder: Easily create and edit campaigns.
- Advanced Automation: Deliver personalized emails based on customer behavior.
- Transactional Emails: Send automatic messages for purchases, sign-ups, and more.
- Detailed Analytics: Track performance with in-depth metrics.
- Audience Segmentation: Improve targeting for higher engagement.
Pricing Plans:
- Basic Plan: Starts at $9/month, for up to 500 contacts.
- Unlimited Plan: Starts at $29/month, with unlimited email sends.
- Premier Plan: Custom pricing for advanced needs.
Why Campaign Monitor is a Better MailerLite Alternative
Campaign Monitor excels in visual design and email customization, offering tools MailerLite doesn’t provide for creating stunning campaigns. Its transactional email feature and advanced automation options make it a better choice for e-commerce businesses and brands seeking professional-looking campaigns.
Sender
Sender is a budget-friendly email marketing solution designed for businesses that need effective tools without high costs. Known for its ease of use, automation features, and free plan, Sender is an excellent alternative for startups and small businesses.
With its focus on simplicity and ROI, Sender includes features like pre-designed templates, advanced automation workflows, and push notifications, ensuring users can engage with their audiences effectively.
Key Features:
- Free Plan: Send up to 15,000 emails per month to 2,500 subscribers.
- Automation Workflows: Create automated campaigns based on user triggers.
- Pre-Designed Templates: Use customizable templates to save time.
- Push Notifications: Reach audiences beyond email with web push alerts.
- Detailed Reporting: Analyze campaign performance and engagement rates.
- High Deliverability: Ensure emails land in inboxes, not spam folders.
Pricing Plans:
- Free Plan: Includes up to 15,000 emails/month.
- Premium Plan: Starts at $10/month, for additional features and subscribers.
Why Sender is a Better MailerLite Alternative
Sender offers a better free plan than MailerLite, supporting higher email limits and subscribers. Its push notification feature and high deliverability rates make it an excellent budget-friendly option for small businesses.
With automation tools and detailed reporting, Sender provides great value for startups looking to expand their email marketing reach.
Our Opinion-
Conclusion: Which MailerLite Alternatives Is Best?
While MailerLite is a fantastic platform, it’s clear that one size doesn’t fit all when it comes to email marketing.
The alternatives we’ve listed each bring their own unique strengths to the table—be it advanced features, better scalability, or niche capabilities. Take the time to assess your marketing objectives, budget, and technical needs, and don’t hesitate to take advantage of free trials or demos.
The right tool can make all the difference in delivering high-impact campaigns that drive results in 2025 and beyond.
Frequently Asked Questions
We have added some frequently asked questions about the best MailterLite alternatives and competitors. You can check out the relevant queries of answers and doubts to clear your thoughts.
What are some best MailerLite alternatives?
There are tools like Constant contact in the market, but some of the best are:
1. Convertkit
2. MailChimp
3. Campaign Monitor
4. Aweber
Why you should Search for MailerLite Competitors?
1. Limited advanced features, even for paid plans.
2. Rigorous approval process
What are some Free MailerLite Alternatives?
Some tools that provide free plans:
1. OmniSend
2. Brevo
Why you should choose Active Campaign over MailerLite?
ActiveCampaign has versatile goal tracking. You’re probably doing email marketing because you have some goal you want to meet with your prospects. With ActiveCampaign, you can track the success of your efforts with goal tracking.
Is MailerLite reliable?
We really rate MailerLite. Not only is their service affordable, but it’s also really easy-to-use, and comes with some great email and landing page designs. MailerLite competitors include Mailchimp and Brevo.
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